Sustainability Strategy

Strategy & Ambition

Moving towards a more virtuous fashion industry, SMCP is pushing for more responsible fashion, based on the belief that Parisian elegance is only desirable when it is sustainable.

To achieve this objective, the Group has developed a sustainability strategy for 2030 based on the following three priorities: SMCProduct, SMCPlanet et SMCPeople – our « 3P », designed to meet our major social, societal and environmental challenges.

SMCProduct: design traceable and more responsible collections by offering products made from materials and transformation processes with a lower environmental impact, intensify all the circular economy initiatives of our brands while ensuring good employee manufacturing conditions;
SMCPlanet: reduce the Group’s carbon footprint and its impacts on biodiversity by acting on product manufacturing, transport r and using renewable electricity in our stores;
SMCPeople: strengthen the well-being and professional development
of our employees by promoting internal mobility, developing training and establishing a culture which favours diversity and inclusion, based on gender equality, parenting,disability and social inclusion.

Employee engagement is key to achieving its various commitments, so the Group strives to regularly share its progress and achievements with its teams, notably through internal communications, awareness-raising initiatives, or exchanges with management teams addressing various topics related to its CSR policy

Sustainability Governance

The CSR strategy is driven by the Group Board of Directors and Executive Committee. A Group sustainability department is responsible for the operational deployment of this strategy, supported by dedicated teams within the Brands. Since 2023, a Sustainability Committee was created within the Board of Directors to strengthen the consideration of societal and environmental issues in the Group’s governance.
The Group’s CSR department leads three committees bringing together representatives from the various Business Units (brands, France-Europe, North America and Asia) on key CSR strategy issues:

The products committee, which deals with the social and environmental performance of products and suppliers;
The climate committee, which defines the Group’s carbon trajectory and monitors its progress;
The diversity and inclusion committee, which ensures the proper deployment of the Group’s strategy in these areas, and deals with emerging issues.

To find out more about SMCP’s CSR strategy, please refer to our CSR Report 2024.

Brands & Regions

Each Brand and Region has a dedicated sustainability Committee and at least one sustainability lead. Each sustainability Lead ensures the implementation of the Group’s strategy and work with his Committee and the dedicated teams to adapte it to each entity.

Our Brands have taken ownership of the Group’s strategy and expressed it through their own DNA.

Sandro – For The Future
Maje – Dream Tomorrow
Claudie Pierlot – Claudie Cares
And last but not least, Fursac – Tailoring the future

Commitments

Beyond the Group, SMCP is committed to national and international sustainable development initiatives. Since 2020, , the Group joined the United Nations Global Compact.

The United Nations Global Compact offers a framework of voluntary commitment based on a set of ten principles related to human rights, labor law, environmental protection, and the fight against corruption. By committing alongside the UN, we embrace these principles reflect them fully in the pillars of our Group sustainability strategy.